Beyond the Headlines: Communicating the Science of Caffeine
Virtual, Webinar
March 21, 2022
1:00 pm – 2:30 pm

Approximately 85% of Americans say they consume caffeine every day, but conflicting headlines on caffeine often produce more questions than answers. Is caffeine really safe to consume? How much caffeine is in various products? Are some people more likely to experience negative side effects from caffeine than others? While questions around the safety of caffeine are not new, identifying appropriate methods for responding to consumer concerns in light of scientific advancements and sensationalized media can be a challenge for practitioners, who often serve as a trusted source of information on caffeine for their patients.

This webinar is designed for practitioners who seek to enhance their understanding of the science of caffeine and how to communicate evidence-based messaging to consumers. Participation in this webinar will support the ability of practitioners to evaluate the science of caffeine for various populations and respond to consumer perceptions related to its safety.

This webinar is organized jointly by the Institute for the Advancement of Food and Nutrition Sciences (IAFNS) and the International Food Information Council (IFIC).

Agenda:

Overview of Caffeine Safety and Sources
Brienna Larrick, PhD, PMP, Scientific Program Manager, IAFNS

Caffeine, Health and the Role of Genetics
Marilyn C. Cornelis, PhD, Associate Professor, Feinberg School of Medicine, Northwestern University

Consumer Perceptions and Behaviors Toward Caffeine: Highlights from IFIC’s Consumer Research
Ali Webster, PhD, RD, Director, Research and Nutrition Communications, IFIC

Using Science Communications to Address Consumer Perceptions
Tony Flood, Sr. Director, Ingredient Communications, IFIC

View Recording Here

IAFNS is a Continuing Professional Education (CPE) provider with the Commission on Dietetic Registration (CDR). CDR Credentialed Practitioners will receive 1.5 Continuing Professional Education Units (CPEUs) for completion of either the live or recorded viewing of the webinar.